Tim Perry

I'm an experienced leader of both agency and in-house strategy, innovation, and design teams.

Trained in industrial design, my professional journey has navigated a route upstream from hands-on design to strategy and innovation consulting.

Over the past 20+ years, I've led multiple major initiatives for global brands spanning sectors from FMCG to Mobility and Consumer Tech.

I oversaw the growth of my brand strategy, innovation and design agency by 3x in six years, to around 100 people, before directing the sale of our international group of companies.

Previously, I led design strategy and portfolio management for Nokia’s largest category of mobile phones. The clear market leader at the time, selling over a million phones a day.

I tackle challenges with a balance of creative intuition, strategic rigour, and commercial acumen. I'm proud to be described as a builder - of business growth (clients' and my own), people, teams, and lasting relationships.